How to write AI video prompts that actually work

By the ShortsMachine team · Updated

A video prompt has two jobs: tell the model what the story is, and tell it what each shot should look like. In ShortsMachine your prompt drives the script writer, which then writes a detailed shot description for every scene — so the most important thing you give it is a clear idea.

The five parts of a good video idea

  • Subject: who or what the video is about.
  • Angle: the specific take, question or story.
  • Audience and tone: for kids or experts, calm or energetic, funny or eerie.
  • Look: art style, setting, palette, lighting.
  • Ending: twist, lesson, question or call to action.

Words that control motion

For image-to-video prompts, describe one main action and the camera. Useful camera words: static shot, slow push in, pull back, pan left, tilt up, orbit, tracking shot, handheld, aerial. Useful motion words: drifting, swaying, flickering, rippling, gusting, slow motion.

12 prompts to copy

  • A 60-second story about a robot who repairs broken umbrellas in a city where it never stops raining. Warm, hopeful ending. Watercolor.
  • Five strange facts about deep-sea creatures, each with a glowing bioluminescent visual. End by asking which is the creepiest.
  • The fall of Pompeii told minute by minute from the point of view of a baker. Oil painting, ash-grey palette.
  • Explain how vaccines train the immune system using a castle-guard analogy. Friendly, for 12-year-olds.
  • A motivational second-person story about getting up at 5 a.m. to train for a race. Cinematic sunrise.
  • A horror story where a smart speaker starts answering questions nobody asked. Slow build, quiet narrator.
  • Three money habits that quietly make people poorer, with a simple example for each. Clean, modern.
  • What would happen if the Moon disappeared for one day? Scientific but fun.
  • A fox courier delivering letters across a snowy forest at night. Anime, magical lighting.
  • The history of coffee in 60 seconds, from Ethiopia to modern cafés.
  • A bedtime story about a cloud who is afraid of thunder. Gentle voice, pastel watercolor.
  • Product teaser for a handmade ceramic mug brand: morning light, steam, slow close-ups.

What to avoid in prompts

  • Text, logos and signs in the visuals — models still render them poorly.
  • Too many characters; two or three keep consistency high.
  • Real people’s likeness and copyrighted characters.
  • Graphic violence, which providers may refuse.

Put this guide into practice

Type an idea and ShortsMachine writes the script, generates every scene, adds a voiceover and captions, and stitches it into one video — up to 5 minutes long.

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Related guides

AI Video Prompts That Work: A Practical Guide with Examples